cesium round 2
cessium-4
From a previous round. The art nouveau shapes from the Bulgari car in the shape of a flower/circle. Anything circle has a number of positive association: timeless, friendly, etc...Combined with modern type for good contrast. The art nouveau style emerged concurrently with the development of the first automobiles.
cesium round 4
misc-4
This icon is from an earlier round. Seems simple but there are a lot of ideas: phases of the moon, change of state of the cesium element in an atomic clock, collaboration, simplicity, accessibility friendliness, timelessness, etc... A confident brand embraces this level of simplicity.